💌 Why We Expanded to Sizes 10–30: A Love Letter to Inclusivity
At Embracing Bella, we’ve always believed in fashion that feels like freedom – bold colour, breathable fabrics, and unapologetic self-expression. But for too long, that freedom has had limits.
We started with a mission to serve plus-size women who were underserved in the fashion world. And you showed up — in droves. You told us how our playful prints made you feel powerful, how our comfy cuts helped you walk taller, and how, finally, someone was designing for you.
But then… we heard something else
“I love your vibe – but you don’t have my size.”
“I’m a 12 and I’d wear everything you make.”
“Why can’t fun fashion be for everyone?”
You asked – and we listened
.
🌟 From Plus-Size to Inclusive: Because Style Shouldn’t Have a Size Limit
We’re proud to now offer sizes 10 to 30 across our collections. Because style isn’t just for some — it’s for every body.
We’ve always designed with love, and now that love reaches further. We want women of all sizes to feel seen, celebrated, and stylish in clothes that move with them, breathe with them, and boldly reflect who they are.
✨ What This Means for You
✔️ You’ll now see more size diversity in our product photos, reels, and “Styled by You” community highlights.
✔️ Our clothes will continue to be made from natural, breathable fabrics — in bold prints and beautiful colours — just in a wider size range.
✔️ We’ll keep showing how style lives at every size, with side-by-side try-ons and fresh, fun styling inspo.
💕 Why It Matters
This isn’t just about making smaller sizes. It’s about expanding our mission of body confidence, colour, and love. Because we believe:
When you feel good in what you wear, you do more of what makes you shine.
And every woman deserves that feeling.
🥂 Join the Movement
Whether you’ve been with us from the beginning or you’re just discovering Embracing Bella – welcome. We’re so glad you’re here.
Because this isn’t just a size expansion — it’s a celebration. Of you. Of us. Of fashion with heart.
👗 Let’s keep getting dressed with joy – together.